Properti2025
The 20-page data audit
Asked for ClickUp boards. Came back the same day with a data audit that changed the question.
The situation
CEO asked me to set up ClickUp boards to manage a major client renewal. The assumption was that better project management tooling would fix delivery.
The obvious move
Set up the boards, organise the tickets, move on.
What I did instead
Came back the same day with a 20-page data audit that reframed the entire problem. The issue wasn't project management. It was a lack of evidence-based prioritisation across the whole company.
What happened
We ended up doing something completely different and more effective. The audit became the foundation for the product operating model I built from scratch.